CONFERENCE AT A GLANCE |
Monday, February 9, 2009 |
REGISTRATION |
8:00am–8:45am Breakfast |
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Social Content
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Photography
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Music
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Video & Gaming
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10:00am–10:50am |
Social Content for Big Business
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Making Money with Other People's Photos: Exploring UGC Business Models
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Everything You See Costs Money (Lawyers, Legalities, and Loopholes)
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Can Money be Made in UGC Rich Media in a Recession?
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10:50am–11:15am Morning Break |
11:25am–12:10pm |
Marketing 2.0
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Pushing Content: The Future of Distributing UGC
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Video Games: The Real Big Gorilla
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2:10pm–3:00pm |
Beyond the Desktop: Social Content goes Mobile
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Stock 2.0: Survival Tactics for Shooting and Selling Digital Stock
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Identifying the Alpha: Marketing and Branding UGC From the Streets and Beyond
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Advertising Models in the Social Networking Arena
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3:00pm–3:25pm Afternoon Break |
3:35pm–4:25pm |
Mature Social Networks
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Matching Photos to Buyers - Search Dilemmas in a UGC Photo Business
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Mix, Mash and Collaborate: MP3 to Napster and Beyond
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Where did you Stick your Video? Video and Viral Marketing
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4:30pm–5:30pm Networking Reception |
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Tuesday, February 10, 2009 |
8:00am–8:45am Breakfast |
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Social Content
|
Photography
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Music
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Video & Gaming
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10:00am–10:50am |
What's Next with Social Content
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Sharing, Selling and Defending Photos Online
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Who's Listening Anyway? Social Platforms, Analytics and the Music Biz
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Hollywood 2.0
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10:50am–11:15am Morning Break |
11:25am–12:10pm |
The Last Hurrah: Monetizing Groups?
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You Ask the Questions: UGC Photo Expert Panel
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Creating Content From Dormrooms and Bedrooms to Boardrooms and Courtrooms
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Push Me, Pull You, Driving Me Crazy: Pushing Content/Pulling Advertisers
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2:10pm–3:00pm |
All Mashed Up - The New Web as a Platform
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Servicing the Crowd: Business Opportunities around UGC
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Fireside Discussion: Deep Dives & Hidden Futures - The DreamCatcher
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Monetizing the Madness: Making Money off Video Content
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3:00pm–3:25pm Afternoon Break |
3:35pm–4:25pm |
How to Make a Buck? Monetizing Social Media & UGC
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The Agency: Production Tactics from Rights Managed to Microstock
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(Up)load Yours: Widgets, Webisodes, and Other Great Stuff
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VC Roundup: Investors and Content Providers
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